Just think of all the prospective buyers who come to viewings and are exposed to your brand, possibly becoming customers later on. This is because doing so will give you greater exposure. It’s to your advantage to advertise your services mostly to people looking to sell a home, rather than those looking to buy one. So once you have enough leads, you can move on to the next goal: listings. On the other hand, too few leads will eventually mean lagging sales and failure.
Everything boils down to lead generation, since leads ensure that you can keep doing business!Īfter all, an excess of leads means you can pick the best ones and focus on converting those leads to listings. If you look at the process of selling property in reverse, there are no contracts without listings, and there are no listings without leads. The real estate business is a numbers game, which means to increase sales, you first need to maximize the number of leads you get. The success of all realtors, whether bullish and business-savvy or humble and obliging, depends on their ability to pursue three key objectives: leads, listings and leverage. This is why it’s better to aim for a major goal like $80 million and use the smaller milestones as inspiration to keep working at it.
So instead of progressively increasing the size of your goals, set a major goal straight away and let smaller milestones naturally form the steps along your journey to success.įor instance, if your interim goal is to close $5 million in property sales, after which you shoot for $10 million, you might feel satisfied after attaining that first goal and lose motivation to achieve the second. We shouldn’t tell ourselves anything different! This is why we teach children to dream big and that anything is possible. After all, failing to reach a huge goal is better than falling short of a small one. Once you’re focused, it’s time to set goals. So think about what intrinsic motivator you can focus on. Extrinsic motivators are goals that can be reached, but when they are, the motivation disappears. To succeed, you’ll need something that gives you constant purpose.Īnd when it comes to finding that constant purpose, intrinsic motivators, such as the drive to always be a better person, are better than extrinsic motivators, such as trying to earn a certain amount of money. This drive is due to your new purpose – to wrap up loose ends and hit the beach!īut every day isn’t the day before your vacation. You can witness the power of purpose for example on the last day of work before you leave for vacation, when you probably complete much more work than usual. This is the secret weapon of all high-achievers: they define a motivating purpose to help them maintain perfect focus. To find long-term focus and determination, you need to understand why you want to do something.
The millionaire real estate agent pdf reflowable series#
Take your real estate career to the highest level! "Whether you are just getting started or a veteran in the business, The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and in your life." -Mark Victor Hansen, cocreator, #1 New York Times bestselling series Chicken Soup for the Soul "This book presents a new paradigm for real estate and should be required reading for real estate professionals everywhere." -Robert T.When faced with a big new project, most people are so driven to get to work that they fail to realize how important good planning is to reaching the desired outcome.
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